...and having trouble finding it.
I'm not referring to the team here at Local Motors, but who else? The Big Three.
An article on The Detroit News' website details the search for young engineering talent to help US automakers compete with their Asian and European counterparts. It's no secret that this is no longer the auto industry of our parents, and this article explains the dire need the Big Three are in and the lengths they are going to to gain fresh engineering insight - even going as far as marketing engineering positions in the auto industry as early as grade school.
A quote from the article:
"Kids are telling us that they're shying away from those companies because they're not sure about the future and they don't want to go through the same thing their parents are going through now." -- Phil Gardner, director of the Collegiate Employment Research Institute at Michigan State University.
The most interesting point the author makes however, is in the statement that GM is badly in need of top engineers and likely will be for years to come. I couldn't agree more. This is where small companies like ours have the advantage - the ability to attract innovative engineers and designers to work together in a community eager, passionate for innovative change.